Felix, the Australian-born member of the globally renowned K-pop group Stray Kids, has been captivating both the music and fashion worlds. As a house ambassador for the luxury brand Louis Vuitton since August 2023, Felix has made significant strides, including a memorable runway debut at Paris Fashion Week. With the Fall-Winter 2025-2026 Paris Fashion Week currently underway (March 3-11, 2025), fans are abuzz with anticipation, keeping the hashtag #FELIXxLouisVuittonPFW trending worldwide. While no new runway appearance has been confirmed, Felix’s journey with Louis Vuitton continues to inspire, blending K-pop charisma with high fashion elegance.
Felix’s Journey with Louis Vuitton: From Ambassador to Runway Star
Felix’s relationship with Louis Vuitton kicked off in August 2023 when he was named a house ambassador, joining an elite group of global stars like Zendaya and BTS’s J-Hope. His appointment came after a standout appearance at the Louis Vuitton Cruise Show 2024 in Italy in May 2023, where he donned a striking red corduroy jacket that turned heads. Known for his deep voice, slick dance moves, and unique style, Felix quickly proved to be a natural fit for the brand’s bold aesthetic under artistic director Nicolas Ghesquière.
A defining moment arrived on March 5, 2024, when Felix made his runway debut at Paris Fashion Week for Louis Vuitton’s Fall-Winter 2024-2025 collection. The show, held at the iconic Cour Carrée du Louvre, celebrated Ghesquière’s 10-year anniversary with the brand. Felix led the finale, wearing a textured white turtleneck, two-toned gray pants, white fur gloves, and carrying a gray handbag. He walked alongside actress Jung Ho-yeon, who opened the show, marking a significant milestone in his fashion career. In a May 2024 interview with Vogue France, Felix reflected on the experience, calling it “one of the happiest moments of my life” and describing the invitation as a dream come true.
His momentum continued on May 23, 2024, when Felix attended the Louis Vuitton Cruise 2025 show in Barcelona, Spain, as a front-row guest. Dressed in a regal overcoat, white pants, and a shirt accessorized with silver details, he earned comparisons to a Disney prince from fans and media alike, as reported by Teen Vogue. This appearance further cemented his status as a rising fashion icon.
Recent Developments: Absence and Ongoing Engagement
Despite his rising prominence, Felix was notably absent from Louis Vuitton’s Spring-Summer 2025 show in October 2024. According to Teen Vogue, scheduling conflicts with Stray Kids’ dominATE world tour, which included performances in Seoul and Singapore, kept him from attending. However, Felix didn’t let his absence dim his connection to the brand. He supported the show through social media, sharing a video on Louis Vuitton’s Instagram channel, LV Circle, where he expressed excitement for the collection. In a teaser with Vogue Korea, he playfully said, “Wake up, Felix. It’s time for the Louis Vuitton show to start,” maintaining his ambassadorial duties from afar.
Felix’s engagement with Louis Vuitton remains robust. In January 2025, he showcased an unreleased Louis Vuitton Biker bag from the Spring 2025 collection on Instagram, as highlighted by Teen Vogue. This move kept fans and fashion enthusiasts buzzing about his ongoing role with the brand, proving that his influence extends beyond the runway.
Fan Engagement and Social Media Buzz: #FELIXxLouisVuittonPFW Trends Again
As Paris Fashion Week for Fall-Winter 2025-2026 unfolds, fans are rallying around the hashtag #FELIXxLouisVuittonPFW. With Louis Vuitton scheduled to present its collection on March 10, 2025, at 20:00, anticipation is sky-high, even without official confirmation of Felix’s participation. On X (formerly Twitter), fans are sharing their excitement in real time. For example, user @roses_are_lixie posted multiple times on March 3, 2025, calling Felix a “Louis Vuitton Muse” and pairing it with hashtags like #LVFW25, reflecting the community’s hope for his involvement.
Looking back, a post from March 5, 2024, by @LOUIS_ning7—celebrating Felix’s runway debut—garnered over 228,000 views, showing the hashtag’s lasting appeal. Current fan activity, while niche, underscores the dedication of Felix’s supporters, who continue to celebrate his past achievements while eagerly speculating about his next fashion moment.
Conclusion: Felix’s Impact on Fashion and What’s Next
Felix’s journey with Louis Vuitton highlights the growing synergy between K-pop and high fashion. As a bridge between these two powerhouse industries, he has elevated his personal brand while bringing a fresh, youthful energy to Louis Vuitton’s prestigious shows. While his participation in the current Paris Fashion Week remains unconfirmed, fans can count on Felix to remain a fashion muse—whether through front-row appearances, social media campaigns, or future runway walks.
With Stray Kids’ dominATE world tour ongoing and new music projects on the horizon, Felix’s dual role as a K-pop star and fashion icon is set to inspire even more groundbreaking collaborations. For now, the hashtag #FELIXxLouisVuittonPFW stands as a testament to his enduring impact on both the runway and the hearts of fans worldwide.
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